‘There will 36 papers to be covered in five trimesters. After three trimesters a student is required to undergo summer training for 8 weeks in a designated company arranged by the institute carrying 100 marks. Before the completion of the program a student has to submit a dissertation on a subject mutually decided by the student and his/her guide carrying 100 marks.
Term 1
Organisational Behaviour
Business Communication-I
Marketing Management – I
Quantitative Methods-I
Managerial Economics
IT Skills for Managers
Financial Accounting
Marketing Law
Term 2
Organisational Behaviour-II
Business Communication-II
Marketing Management-II
Quantitative Methods-II
Economic Environment of Business
Financial Management-I
Customer Relationship Management
Cost & Management Accounting
Term 3
Operations Research & Management
Research Methodology
Financial Management –II
Business Ethics & Corporate Governance
Human Resources Management
Channel Management
Banking Services
Insurance Services
Term 4
Selling & Sales Management
Services Marketing
Consumer Behaviour
Retail Marketing
Advertising and Sales Promotion
Supply Chain & Logistics Management
Summer Training & Report
Social Marketing
Event Marketing
Term 5
Management Information Systems
Business to Business Marketing
Brand Management
Rural Marketing
Tourism & Travel Management
Media Management
Corporate Policy & Strategic Management
International Business
Dissertation & Viva-Voce
